Understanding buyer preferences has never been more critical as the property market gears up for a predicted 2.5% increase in house prices. Yahoo Finance reports how homebuyers’ evolving needs, from energy efficiency to wellness-focused features, are reshaping the prime property market in 2025.
Oliver Sanhaji, our Prime Central, North & East London advisors, observes a shift in freehold houses: “Buyers will remain patient to ensure they maximise value i.e. they would rather skip the first-stage flat purchase and buy a smaller house on their preferred road, pushing affordability to the maximum, but saving in the long run, especially on stamp duty land tax (SDLT), as they buy for longevity and not a five-year move.”
Mark Crampton, our Southern Home Counties advisor, adds insight into finished houses: “With the cost of building work and renovations particularly high at present, homes being sold in good condition with modern heating and plumbing make a lot of sense.”
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