In the press

OS
What’s in and what’s out: Redefining luxury homes in 2025 – with Oliver Sanhaji
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The way we design luxury homes is changing dramatically. In 2025, homeowners are moving away from loud displays of wealth and focusing instead on spaces that actually work for modern life. Homeowners are opting for custom kitchens that don’t sacrifice function for style, hidden storage solutions that keep spaces clean and calm, and a fresh take on bedroom design where luxury meets real comfort.

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MP & TH
PrimeResi’s top interviews of 2024 – with Mark Parkinson & Tom Hudson
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Our founders, Mark Parkinson (South Oxfordshire) and Tom Hudson (Estates & Special Projects), have been featured in PrimeResi’s roundup of industry leaders who shaped the luxury residential property sector in 2024. Their interview highlights insights on evolving buyer trends and the lasting impact of the Global Financial Crisis, underscoring their role as key voices in the prime property market.

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OS & MC
What do buyers want? Trends shaping the property market in 2025 – with Oliver Sanhaji & Mark Crampton
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Understanding buyer preferences has never been more critical as the property market gears up for a predicted 2.5% increase in house prices. Yahoo Finance reports how homebuyers’ evolving needs, from energy efficiency to wellness-focused features, are reshaping the prime property market in 2025.

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HB
A new generation of farmers – with Hollie Byrne
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The British countryside is undergoing a quiet revolution. A new wave of farmers is emerging, driven by a passion for regenerative agriculture and a desire to heal the environment. These young farmers are breaking the mould by prioritising soil health and reducing reliance on artificial inputs.

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OS & GM
The future of luxury living: Trends set to define 2025 – with Oliver Sanhaji & Gemma Maclaran
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As the landscape of luxury property evolves, 2025 is poised to showcase trends that redefine super-prime living. From the rise of wellness-focused homes to the growing appeal of branded residences, high-net-worth buyers are prioritising experiences that blend opulence with functionality.

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Navigating London’s Prime Property Market: Price Sensitivity, Tax Impacts, and Emerging Trends
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Ashley Wilsdon, Head of London Buying, offers an in-depth analysis of the current trends in London’s prime property market. How might the price-sensitive market impact buyer behaviour and transaction trends…

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James Moran, our Head of London Sales
How to sell your home before Christmas – with James Moran
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While December is traditionally a slow month for property sales, the market is more active than expected this year due to looming stamp duty changes in April and renewed certainty following the UK budget. To ensure a sale before Christmas, sellers must be proactive, flexible, and strategic, Yahoo Finance reports. 

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Gemma Maclaran, our Cotswolds buying advisor
Can Ellen DeGeneres’ property flipping success continue in the Cotswolds? – with Gemma Maclaran
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Ellen DeGeneres and Portia de Rossi’s move to England’s picturesque Cotswolds signals a shift in their real estate ventures. Known for flipping luxury homes across Southern California, the couple may find their hobby more challenging in the UK. High renovation costs, conservation restrictions, and strict planning regulations make flipping historic English estates less profitable.

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Mark Parkinson, our Managing Director
The 2024 budget: What it means for the property market – with Mark Parkinson
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The Budget has sparked significant discussion within the property sector, with changes to Stamp Duty and the abolishment of the Non-Dom tax regime taking centre stage. While reactions across the industry range from alarm to cautious optimism, our Managing Director, Mark Parkinson, offers a balanced perspective in The London News.

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Ben, our Head of Country Buying
Why January could be the perfect time to buy or sell – with Ben Horne
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Property markets are no longer tied to the traditional buying and selling seasons of spring and autumn, as unpredictable factors reshape the timing for prime transactions. This year has seen unusual patterns, with early buyer interest in January, a quiet spring, and a sudden increase in buyer numbers as winter approaches.

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Hollie, our Head of Country Buying
Will a view of wind turbines impact your property’s value? – with Hollie Byrne
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As wind energy expands across the UK, many homeowners are grappling with the sight of wind turbines in their view. While some see turbines as a symbol of progress, others worry about the impact on property values. However, recent studies suggest that the effect may be far less than anticipated, with some countryside buyers even seeing a resurgence in property values over time.

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Gemma, our Cotswolds buying advisor
Rivals spotlight shines on the mid-Cotswolds – with Gemma Maclaran
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The new Disney+ series Rivals, an adaptation of Dame Jilly Cooper’s classic 1988 novel, has brought fresh attention to the Cotswolds’ less-traveled areas, where equestrian life, historic manors, and vibrant communities coexist. Set in the fictional county of Rutshire, the show borrows from real Cotswolds locales, showcasing a pastoral charm that differs from the more polished Oxfordshire Cotswolds.

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